Last Friday I wrote a Blog Post "Help! I Need Help With Branding at Romancing The Genres asking for help in strengthening my brand. Anyone who commented was entered into a drawing for a $5.00 Starbucks (or Burgerville) gift card.
And the winner is:
I got some excellent suggestions and will be revising and refining and unveiling my new tag line and introduction on Friday, January 2, 2015.
How does all this tie in with Dr. William Glasser's ideas?
I have a picture of myself being a successful published author. I've definitions and timelines to categorize my success. One of the things I've learned as I've traveled the publishing road is the importance of being visible, of having name recognition.
Readers buy books because they know the author and like the stories that author tells or there is something else that draws them. It could be the cover. It could be the title. It could be something on the author's website. It could be the consistent few sentences the author uses to identify herself (or himself).
That means an author's tagline, how she describes herself to the reading public is critical.
One major step for me to take to match my real life with that picture of myself as a successful author is to make sure the first words I use to introduce myself to readers are the best ones I can think of.
Thanks to Terri and the other people who shared their ideas with me.
Judith Ashley, author of The Sacred Women's Circle series
Romantic Fiction that Feeds the Soul